Decarbonization of Automotive Retail from OEM´s Perspective

Research Seminars: Decarbonization Seminar/Joint Seminar ZEW and MISES

With Ambition 2039 Mercedes-Benz has set the target of making the fleet of new vehicles net carbon-neutral over the vehicles´ entire life cycle by 2039. Mercedes-Benz´ Sales Organization and Retail Network are an important part of the value chain. Besides an introduction of the Decarbonization strategy for the Retail Network this talk as part of the Decarbonization Seminar will discuss open questions and challenges which came up during the strategy design.

Veranstaltungsort

University of Mannheim

Personen

Hans-Peter Röttig

Hans-Peter Röttig // Mercedes-Benz AG

Anfahrt

Adresse

University of Mannheim

maps

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