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Price reactions when consumers are concerned a bout pro - social reputation

Kahsay, Goytom Abraha, Laura Mørch Andersen und Lars Gårn Hansen (2014), Price reactions when consumers are concerned a bout pro - social reputation, University of Copenhagen. Download

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Kategorie

Discussion und Working Paper

Autoren

Kahsay, Goytom Abraha
Andersen, Laura Mørch
Hansen, Lars Gårn

Schlagworte

Net - crowding out; Reversed price reactions; Pro - social reputation; reputation signal l ing; Consumer goods

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