Voluntary Carbon Offsetting in the Long-Distance Bus Market

Why Providers and Customers in Long-Distance Bus Travel Should Share the Costs of Carbon Offsetting

Long-distance bus travel is considered a comparatively climate-friendly mode of transport, yet unavoidable emissions remain. What options exist for distributing these emissions through appropriate carbon offset mechanisms between companies and customers?

A field experimental study shows that passengers are particularly willing to pay a voluntary surcharge if the additional costs are shared equally between the transport provider and the passenger. Joint financing strengthens awareness of more sustainable travel and increases acceptance of voluntary climate protection measures.